Conner Sexton

Conner Sexton

Data Science Portfolio

About

I graduated from Wesleyan University in 2020 with a BA in Anthropology and minor in Applied Data Science.

Now:

Quantitative Marketing Analyst @ Google

During Undergrad:

In data science, my main areas of focus are machine learning, exploratory data analysis, text analysis, and data visualization.

Programs: R, Python, SQL, SAS, Stata, SPSS, ArcGIS, MongoDB, Google Cloud Platform

Relevant Coursework: Introduction to Machine Learning, Survival Analysis, Longitudinal Data Analysis, Network Analysis, Introduction to Text Mining, Exploratory Data Analysis

At Wesleyan, I’ve worked as a teaching assistant for courses such as Intro to Statistical Consulting, Applied Data Analysis, Working with R, Working with Stata, and Survival Analysis. Additionally, I work as a tutor in Wesleyan’s Quantitative Analysis Center, mentoring students in statistical concepts as well as programming languages such as R, SQL, Stata, SPSS, SAS, and Python. I am also a research assistant for Wesleyan Media Project; a non-partisan research group that collects, manages, analyzes, and disseminates data on political advertising. From spending to content to targeting, WMP collects and analyzes data in real time.

More on my prior/current work experience.

Senior Year Capstone Projects:

Anthropology: “Playing in the Sacred: Applications of Neo-Durkheimian Theory in the Context of a Contemporary EDM Festival”

Applied Data Science (in progress)

I am currently working on a semester long project involving Facebook’s political advertisement platform leading up to the 2020 U.S. general election. The goal of this project is to provide more transparency in how Facebook is charging different candidates and third party entities through its bidding and ad delivery systems. I am using text analysis and bayesian inference to estimate cost-per-impression across presidential candidate and 3rd party entity Facebook advertisements. I am working under the guidance of Professor Pavel Oleinikov (Wesleyan QAC) and Professor Erika Franklin Fowler (Wesleyan Media Project).